The prospect of finding an affordable yet decent central London hotel might seem daunting, but it need not be so. The internet has changed the face of travel. Indeed, the internet is doing away with travel agents. You can find anything you require in the way of tours, flights and accommodation by trawling the internet.
The worldwide web also provides a way for you to be sure that you are not being sold a lemon in the way of rental apartments. Most of the reputable websites have areas where visitors can give hotel reviews and otherwise provide information to other travellers that will help them make wise travel choices.
London has something for every budget and every taste. Whether you are a Jew looking for a hotel that offers kosher cuisine, or you want gay-friendly accommodation, there will be a hotel in central London, or at least something close to the centre of London, that will cater to your needs. There are also regular family and business hotels in the middle of London, and even boutique and super-luxury hotels.
If you are in a hurry to find a London hotel or apartment, why not look at the major chains first – names such as Radisson, Marriott and Holiday Inn. These hotels do not necessarily have much character, but you can be sure of a minimum standard of service and lots of recourse if things are not completely to your liking.